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    ICON Meals Catoring To The Competitor In Each Of Us

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    Holiday Weight Loss Guide

    Holiday Weight Loss Guide

    Here’s a story that may sound familiar - a person starts a new diet with a weight loss meal plan and they’re really excited about how it’s finally going to change their health around. Maybe there’s some early success! Eventually though, six months or maybe even two years down the road, the diet fails. It happens to so many people that it’s almost an expectation.

     

    A scientifically sound weight loss meal plan is a fantastic foundation for losing weight. Obviously what you eat matters, A LOT. But that’s not enough — without a long-term strategy for success in place most diets are doomed to fail. We want you to take the weight off and keep it off, so here are three ways to make your weight loss meal plan successful for the long haul.

     

     

    1. Set Realistic Goals

     

    Goals should be concrete daily objectives like “drink a gallon of water a day for 30 days” or “work out arms for 30 minutes today.” Writing down and working toward short-term activity based goals is a common strategy for successful professionals in all walks of life — athletes, musicians, entrepreneurs — but those goals have to be realistic to have any chance of working. 

     

    The best strategy is to reverse engineer your long-term visions to create short-term goals. Let’s say you want to lose 5 pounds in a month. Twenty minutes of cardiovascular exercise in addition to cutting out processed sugars everyday is a rational, attainable goal. 

     

     

    2. Healthy Caloric Deficit

     

    Putting yourself in caloric deficit (burning more calories than you ingest) is absolutely essential for weight loss, but it is incredibly easy to do so in ways that negatively affect your health and sabotage your long-term goals.

     

    Cutting too many calories too fast will send your body into survival mode, crippling your metabolism as it desperately stores away all energy from everything you consume — your lizard brain thinks you are starving. Your body won’t want to burn fat.

     

    Instead, figure out how many calories you need to maintain your current weight and cut that number by 20%. This shouldn’t be enough of a change to trigger your body’s survival mode. Not sure how many calories you’re taking in every day? Keep on reading.

     

     

    3. Accurately Count Calories

     

    We know, we know. Counting calories can be a demanding chore, but it really is necessary for long-term weight loss success. Good news though — a good weight loss meal plan (like our Lean Box) does the work for you! The calories of every meal are already counted for you — simply put the numbers into your favorite nutrition app, or write them down old-school in a nutrition journal. 

     

    And don’t forget — document EVERYTHING. A little snack here and there might not seem like much, but those calories add up too. 

     

     

    In It To Win It

     

    If you’re thinking about investing in yourself and getting healthy with a weight loss meal plan, congratulations — you deserve to live your best life! Help guarantee your self-investment is successful in the long run by adding these tips to your weight loss strategy. 

     

    ICON Meals Signature Menu

    Recipe: Brisket Baked Sweet Potato

    The 4th of July around these parts means brisket. Combine Texas’s favorite cut of meat with a baked sweet potato and you’ve got a dangerously delicious and easy meal. Make it even easier by having us ship the brisket and seasoning directly to your door.

    The Recipe

    Prep time: 45 minutes (mostly baking the sweet potato)

     

    Ingredients

    • Large sweet potato
    • 1 lb brisket
    • ¼ cup ICON Tennessee Whiskey Flavor
    • 2 cups diced tomatoes (fresh if possible)
    • 1 cup water
    • ¼ cup shredded cheddar cheese (more to taste)
    • ¼ cup green onions (more to taste)

    Instructions

    1. Wash and dry all fresh produce.
    2. Drizzle olive oil on sweet potato, wrap tightly in aluminum foil and bake in oven for 45 minutes at 350 degrees until tender.
    3. In a large saucepan combine brisket, water, tomatoes, and ICON Tennessee Whiskey Flavor. Mix until thoroughly combined. Cook on high until simmering, then drop to medium low heat for 15 minutes.
    4. When the sweet potato is done baking, remove from foil and place on serving plate. Cut one deep slice lengthwise and slightly squeeze ends to create a hollow “canoe.”
    5. Fill sweet potato canoe with brisket mixture. Top with cheddar cheese and green onions.

     

    Click here to buy 1lb of brisket

    Click here to buy Tennessee Whiskey Seasoning

    Weight Loss Results for Fit Individuals

    Weight Loss Results for Fit Individuals

    Actor and martial artist Ian Lauer has seen a ton of information out there on diets and training, but most of it is geared toward major weight loss — there’s not a lot available for those already in decent shape, wanting to take things to the next level. That’s why he’s sharing exactly how he exercised and what he ate to lose six pounds in four weeks while retaining strength and health.

     

    WORKOUTS

     

    “My workouts consist of five 20–35-minute resistance training sessions in my home gym, one body part per session. On average I do 4–6 exercises per workout and five sets of 10–15 reps.

     

    For my cardio I engage in martial arts training 5–7 classes per week. Each class runs about an hour and varies in intensity. For your own cardio I suggest that you simply find an activity you enjoy doing regularly that gets your heart rate up. 

     

    Ian Lauer ICON Meals

     

    This has been my routine since the beginning of COVID-19. I didn’t change any of it during this four-week period.”

     

    MEALS

     

    “My eating was 90% ICON meals with an occasional protein shake and glass or two of wine or beer during the weekend. I flavored the meals with ICON seasonings, and a little ketchup once in a while.

     

    These are my exact ICON meals for the entire 28 days broken down into a week-by-week order:

     

    Week 1

     

    Week 2

     

    Week 3

     

    Week 4

     

    It is possible to get great results while enjoying yourself, as long as you set yourself up for success. I’m happy to say ICON Meals does that for me. See what’s on the menu today.

     


     

    Follow Ian on Instagram for more valuable content

    Batman's Favorite ICON Meals... Seriously!

     

     

    Clark Bartram is the real deal! In addition to his role as Batman in Batman: Dead End (2003) and Batman: World's Finest (2004), Clark has been featured on 130+ magazine covers, served as a ISSA Master Trainer, played as a United States Marine Rugby player, and is also a best selling author and speaker.

     

    Stay connected with Cark on

    Want to be featured as an "Everyday ICON?" Submit your stories to info@iconmeals.com or send us a DM on IG or Facebook!

    100 Triathlons, 100 Consecutive Days! Meet IRON Cowboy

     

    Who is IRON Cowboy?

    James Lawrence, commonly known as IRON Cowboy is a rare breed, a super-athlete - to say the least. 
     
    Watch the video above to see how James eats and prepares for a record-breaking accomplishment. Back in 2015 James completed the impossible... The 50-50-50 project. 50 Ironman races, 50 States, 50 consecutive days.  
     
    Yes, you heard that right. 
     
    One Iron-distance triathlon race (ironman) consists of a 2.4-mile swim, 112-mile bike and 26.2-mile run. 
     
    Most competitors consider one Iron-distance triathlon race a lifetime achievement, James is shattering all expectations and reaching even further...
     

    Introducing The Conquer 100 

    100 Iron-distance triathlons, 100 consecutive days. 

    We're following his journey, March 1, 2021 – June 8, 2021. 140.6 miles a day, for 14 weeks, totally 14, 060 miles. 

     
    James uses ICON Meals for fuel, as he will need to consume a substantial amount of calories on a daily basis. Of course, James will be moving while consuming most of his calories, so there's no time to stop and cook.

     

    Why?

    James is now experiencing being the parent of four teenage girls and one son who is almost a teenager as well. After watching the documentary on Netflix for Operation Underground Railroad, he knew that he wanted to get involved. 

    James contacted O.U.R. and was thrilled to create a partnership to raise money for the cause. Human trafficking is modern-day slavery, and James is excited to get involved in freeing modern-day slaves, particularly teenagers and children.

     


     

    Stay connected with James on

    Want to be featured as an "Everyday ICON?" Submit your stories to info@iconmeals.com or send us a DM on IG or Facebook!